Dr. Bauer is dean for the Malcolm Baldrige School of Business and is an Associate Professor of Marketing. Prior to joining Post in 2014 as the Program Chair for the undergraduate Marketing program, Dr. Bauer spent 15 years in various sales and marketing roles from inside and outside sales to VP of Sales and Marketing in the building materials industry; he also owned his own business. Throughout his career Dr. Bauer has studied human behavior, leadership, and strategy; specifically, how people make and execute decisions. Part and parcel to his behavioral studies has been the study of personality and how personalities can influence decisions and communication.